Influ2 was built to drive revenue marketing success — but what exactly is happening along the way as you generate, accelerate, retain, and expand your pipeline?
That’s easier than ever to understand thanks to the new Influence Dashboard!
This dashboard trades the previous Revenue report and Feed* for a single view with cleaner data and deeper insights. It’s designed to help you better understand how Influ2 fuels your sales and marketing results.
*Note: Some sections of the Feed will not be included in the Influence Dashboard, but will be available on the Reports tab.
Access the Influence Dashboard at any time to:
- Quickly view key success metrics, like opportunities and revenue won
- Understand exactly how much pipeline you’ve generated and progressed with Influ2
- See the potential value of the opportunities generated and progressing
- View the latest engagements and conversions by account and named contact
You can also use the Influence Dashboard to dive deeper into your data, including:
- Click on key dashboard metrics to access a detailed breakdown that you can analyze, sort, and download.
- Click on the name of any buying group to access the new Account Report, which gives details about how the buying group has interacted with your Influ2 ads and progressed through the pipeline.
- Click on any person’s name to access the new Target Report, which provides a detailed visual breakdown of their recent engagement activities and much more.
See also: What is the Target report?
See also: What is the Buying Group report?